THREDUP fALL SOCIAL MEDIA LETTERING

When ThredUP approached me to create some very fun lettering for Instagram this fall and I couldn’t wait! Their mission is something very close to my heart—shopping consciously. As the world’s largest online consignment store, they are inspiring a new generation to “think secondhand first”. I myself am a loyal ThredUP customer—over 90% of my closet is secondhand! So creating these social assets for their Fall holidays was fun and personal.

Tis the season to thrift

Five designs covered Halloween, Thanksgiving, and three thrifty messages in between. These thrifting posts garnered high engagement and were liked thousands of times, with people sharing and commenting their love of secondhand fashion.